Sales Representative

    Marketing & Sales

    CIP Name: Sales Representative|CIP Code: 52.1804
    SOC Codes: 41-1011, 41-1012, 41-2022, 41-3011, 41-3041, 41-3091, 41-4011

    Possess the skills associated with direct promotion of products and services to potential customers and to function as independent sales representatives and managers.

    $61K
    Median Salary
    +1.9%
    Job Growth
    6mo-1.5yr
    Training
    27.2K
    Jobs/Year

    What Sales Representatives Do

    Possess the skills associated with direct promotion of products and services to potential customers and to function as independent sales representatives and managers.

    Common Tasks

    First-Line Supervisors of Retail Sales Workers

    • 1Provide customer service by greeting and assisting customers and responding to customer inquiries and complaints.
    • 2Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
    • 3Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.
    • 4Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
    • 5Instruct staff on how to handle difficult and complicated sales.

    What You'll Learn

    consumer psychologyimage projectionpublic speaking and interpersonal communicationssales organization and operationscustomer relationsprofessional standards and ethicsapplicable technical skills

    Types of Sales Representatives

    Bakery ManagerDelicatessen ManagerDepartment ManagerDepartment SupervisorGrocery ManagerKey CarrierMeat Department ManagerParts Sales ManagerShift ManagerStore ManagerCustomer Service Department SupervisorCustomer Service SupervisorDriver Sales SupervisorInformation Center SupervisorInside Sales SupervisorReservations SupervisorSales Department SupervisorSales LeaderSales SupervisorSales Team LeaderParts AdvisorParts ConsultantParts Counter SalespersonParts CountermanParts CounterpersonParts PersonParts SalesmanParts SalespersonParts SpecialistWholesale Parts SalespersonAdvertising Account RepresentativeAdvertising ConsultantAdvertising RepresentativeAdvertising Sales Representative (Ad Sales Representative)Sales RepresentativeAuto Travel CounselorBeach ExpertCorporate Travel ConsultantDestination SpecialistInternational Travel ConsultantTour CoordinatorTour CounselorTravel AgentTravel ConsultantTravel CounselorInside Sales RepresentativeMarketing Representative

    Work Environment

    Locations

    • • Retail stores and departments
    • • Corporate offices and call centers
    • • Client sites and field territories
    • • Wholesale and manufacturing offices/showrooms
    • • Travel agencies and booking offices

    Schedule

    Most roles follow a set weekday schedule, but deadlines and quotas create time pressure and may require evenings or occasional weekends for client needs and peak seasons.

    Physical Demands

    Work is a mix of sitting (calls, emails, CRM work) and standing/walking on sales floors or during client visits. Physical demands are usually moderate, with frequent repetitive motions and occasional lifting/handling of products or materials.

    Salary & Job Outlook

    Median $61,460
    $33,467$133,536+
    Entry Level
    10th percentile
    $33,467
    Early Career
    25th percentile
    $44,990
    Median
    50th percentile
    $61,460
    Experienced
    75th percentile
    $91,436
    Top Earners
    90th percentile
    $133,536+

    National Employment: 3,724,000 jobs

    Top Paying States

    Why Demand May Grow

    Businesses continue to compete for customers and need sales staff to build relationships, explain offerings, and retain accounts. Growth in service-based industries and technical products can increase demand for consultative selling roles.

    Skills You'll Need

    Persuasive communication and active listeningCustomer service and relationship buildingNegotiation and closing techniquesTime management and prioritizationComfort with CRM software and basic data trackingProduct knowledge and ability to explain value clearlyProblem-solving and handling objectionsProfessional ethics and reliability

    Pros & Cons

    Pros

    • Clear performance-based advancement opportunities
    • Transferable skills across many industries
    • Frequent interaction with people and variety in daily work
    • Potential for higher earnings in technical or B2B sales
    • Develops strong communication and negotiation skills

    Cons

    • High pressure to meet quotas and performance metrics
    • Income may be variable if commission-based
    • Customer complaints and conflict resolution are common
    • Rejection is frequent and can be stressful
    • Some roles require travel or long periods on your feet
    FAQ

    Common Questions About the Sales Representative Trade

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